adminOver the years, eCommerce has become more accepted and digital shopping is becoming more popular than ever. With that said, there are still a lot of questions to be answered when it comes to working with an online store sales platform. That’s where this article comes in: we’ll review the top ten best ecommerce platforms for retail businesses today.
The “best ecommerce platform 2022” is a ranking of the best eCommerce platforms for retail businesses. The list includes Shopify, Etsy, Amazon, and more.
Starting your own retail company may seem to be a daunting endeavor fraught with risk. Fortunately, owing to the rise of eCommerce platforms, the days of operating a traditional brick and mortar store are dwindling. It is no longer required to have a costly lease on retail land if you want to start selling your things.
Popular eCommerce systems like Shopify, Magento, and BigCommerce have made it possible for small company owners to sell retail without having to have a physical store. Before you can grasp how these technologies may help you, you must first understand what eCommerce is. eCommerce refers to the act of buying and selling goods via the internet using online services.
At TSB, we evaluated the finest eCommerce systems for launching a retail company that provide the greatest user experience across sales, marketing, and website management this week.
Shopify
Shopify, a Canadian-owned firm that just teamed with Facebook CEO Mark Zuckerberg, is perhaps the most successful eCommerce platform to date. In a recent press conference, Zuckerberg announced that Shopify and Facebook will collaborate on a new eCommerce venture named “Shops.”
Before the debut of “Shops,” Facebook users couldn’t buy things straight from a retailer’s Facebook page. They’d have to go to the website and click the URL to make a purchase. Customers may now purchase straight from a Facebook page in one smooth transaction, according to the inclusion of “Shops.” Businesses and their social media pages will essentially be converted into shops thanks to the arrival of “Shops.”
If you want to start selling your things, Shopify will help you do so for as little as $29 a month. Access to Shopify’s online shop, limitless listed items, and numerous employee accounts are among the advantages.
More information about Shopify and its many price choices may be found here.
BigCommerce
ECP is another privately owned firm based in Austin, Texas, and one of Shopify’s main rivals. BigCommerce prides itself on offering “differentiated commerce experiences,” as opposed to Shopify, which provides the same online experience regardless of the retail sector. BigCommerce, for example, provides several options based on the item’s category, such as clothes and fashion, health and beauty, and even food and beverage.
BigCommerce’s eCommerce bundle for small company owners, termed “essentials,” is one benefit it has over competing platforms. Not only can you get a free 15-day trial after registration, but BigCommerce also provides seminars on operations and professional advice on how to manage a successful online retail business.
BigCommerce’s basic plan costs $29.95 per month, similar to Shopify’s. Users will be able to use all of BigCommerce’s sales channels, including Google Shopping, eBay, Amazon, Facebook, and Instagram, as part of that bundle. In addition, unlike Shopify, which limits the number of administrators that may use the site, BigCommerce offers unlimited staff accounts regardless of plan.
More information about BigCommerce may be found here.
Magento
Magento is an Adobe-powered eCommerce platform that serves small to medium, mid-market, and corporate company platforms. Product suggestions, client segmentation, and personalisation are all included in its small company package. Access to APIs is also included in Magento (application programming interface).
Implementing a third-party vendor for display adverts and retargeting, such as AdRoll, SteelHouse, and Criteo, is an example of an API. Unlike Shopify and BigCommerce, though, Magento’s small company bundle pairs your retail operation with one of its approved partners to help you scale.
*Please note that Magento’s pricing packages vary based on the partner chosen. Unlike Shopify and BigCommerce, it does not have a flat pricing. More information about Magento’s small business package and relevant solution partners can be found here.
WooCommerce
WooCommerce is the final eCommerce platform on our list. WooCommerce is a WordPress ECP plugin, which is a free and open-source content management system. The beauty of WooCommerce is that it works in the same way as WordPress does.
If you already know your way around WordPress, you’ll have no problem picking up WooCommerce. The WooCommerce platform is free to use, however there are charges for customizing your site. Domain name registration, hosting services, and the use of premium plugins are examples.
While WooCommerce is feature-rich and free to use via WordPress, it does not provide flat-rate pricing like the previous eCommerce systems.
More information on WooCommerce may be found here.
Important Takeaways
Shopify comes out on top! Shopify is the way to go if you want to create your own online retail shop but aren’t sure which eCommerce platform to use.
Shopify has one of the most cost-effective pricing models on the market. Small company owners frequently have limited resources, therefore the simplest solution is always the most cost-effective. Shopify is not only the most affordable of the three, but it also offers the most user-friendly experience.
The user-friendly Shopify platform aids small company owners in expanding their retail businesses. It also helps companies advertise themselves by providing extra unique features and useful plugins. Finally, it’s the simplest to brand through social media for all of our millennials (don’t forget that Shopify has teamed with Facebook for its new eCommerce project).
Make this choice as simple as possible. The best option is to use Shopify.
Have you enjoyed reading this article? Then our article “Quarantine is the Time to Invest in Yourself: Here’s How” from last week is for you.
The “ecommerce platforms list” is a ranking of the best eCommerce platforms for retail businesses. The list includes both free and paid options.
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